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483 results for Think Local Articles / All Categories
Active networks Customer Journey

 

Understanding Your Customer Journey

Author

Steve Indersmith

Published:

18/07/2018
In 1898, E. St Elmo Lewis came up with a model to describe the customer’s journey from the time the customer was attracted to the product or service until the time they purchased it.

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Using Guarantees To Sell

 

Using Guarantees To Sell

Author

Steve Indersmith

Published:

18/07/2018
In this article, I will focus on risk. A consumer’s buying behaviour is heavily dependent on the perceived risk.

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Think Local Deals

 

Think Local: The Value of Deals

Author

Will Jago

Published:

18/07/2018
There is a common concern among prospective Think Local advertisers around running deals. That concern is warranted if deals are not used correctly.

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Swiping Left on Bad Social Media Etiquette

 

Swiping Left on Bad Social Media Etiquette

Author

Shahrin Shamim

Published:

17/07/2018
Local school teacher Michaela Laurentz has found the solution to deteriorating social skills in young men: a #GUYCODE...

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Tracking Your Adverts

 

7 Tips to Tracking Your Adverts

Author

Steve Indersmith

Published:

17/05/2018
Since the growth of below-the-line marketing channels, employees are put under an ever-increasing pressure to track every source of their marketing, regardless of the goal.

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Multichannel Marketing

 

Think Local: A Multi-Channel Marketing Solution

Author

Will Jago

Published:

17/05/2018
TV, Radio, Google, Social Media, Print, SEO? It's hard to know which channel to focus on.

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Return on Investment in Advertising

 

What is My Advertising Return on Investment?

Author

Steve Indersmith

Published:

05/04/2018
"You need to spend a dollar to make a dollar." We've all heard the saying and most importantly we don't mind spending a dollar if we know we definitely make two dollars...

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Long Copy Works

 

Long Copy Advertisements

Author

Steve Indersmith

Published:

05/04/2018
I’m forever being asked whether long copy adverts work. Often, I’m confronted with statements like, “People won’t read all that copy - they’ll grow bored or skip it and go on.”

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Think Local Grows Your Database

 

Think Local Grows Your Database

Author

Will Jago

Published:

05/04/2018
This month, I explain how Think Local grows our advertisers’ database and presents new, low-cost marketing opportunities...

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How Think Local Works for Your Business

 

How Think Local Will Work for Your Business

Author

Will Jago

Published:

15/02/2018
Designed for small businesses on the Northern Beaches & North Shore, Think Local turns local residents onto your loyal customers.

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